Citroën C4 Cactus has won the "2015 World Car Design of the Year" award, an award recognising the creativity and the courage of Citroën's design.
Announced as part of the 2015 New York International Motor Show, the jury of the "World Car of the Year Awards" said the car that stood out over the course of the year, thanks to a design that challenges the established norms and embodies a bold and innovative style.
With its audacious stylistic statements and a design that merges form with function, C4 Cactus succeeded in winning the most votes.
Alexandre Malval, Citroën's Style Director, had the honour of receiving the "2015 World Car Design of the Year" award for C4 Cactus at the New York International Motor Show.
"Each year, the "World Car of the Year" jury awards this prize to the new car with the most innovative design that challenges the conventional codes," said Malval.
"C4 Cactus is a cool, optimistic and original car, with a unique personality, that offers a genuine alternative to conventional saloons,
"C4 Cactus is designed to reconcile practicality and a cool look. Its pure, smooth expanses are punctuated by graphical features that all serve a purpose, like the Airbump® or the light signature. " said Malval.
Citroën C4 Cactus has joined a list of illustrious prize-winners, which in recent years has included the BMW i3, the Jaguar F-Type, the Range Rover Evoque and the Aston Martin Rapide. And this was not Citroën's first success in the 11 year-old "World Car of the Year" competition.
In 2006, C4 Coupé won the Design prize, and the brand has already figured amongst the finalists on four occasions. These repeated successes further underscore Citroën's reputation for styling.
With its immediately recognisable style, the Citroen Cactus appeals to everyone's imagination, even in countries where the brand is not marketed.
Linda Jackson, Citroën's CEO, claimed that, "This prestigious prize rewards all of the Citroën brand's audacity and creativity, Citroën C4 Cactus does not look like any other car, precisely because it is a Citroën, and because Citroën's design is different and unique," said Jackson.
"It forcefully represents the identity of our brand. This is what customers expect from Citroën and this is why we have been so successful for more than 90 years. And there are more surprises to come!" said Jackson.
This award is the latest in a series of more than 30 international awards claimed by C4 Cactus since its launch.
Recognition from both professionals and the general public, since more than 60,000 customers in Europe have already ordered a C4 Cactus and expressed their enthusiasm about this model.
The C4 Cactus, which was never intended for right hand drive markets, will launch in Australia early in 2016.
The CITROËN brand
CITROËN was born over 90 years ago at the feet of the Eiffel Tower. A dynamic and creative brand, in 2010 it launched the DS line, a new line of distinctive products that today features the DS3, DS4 and DS5. Building on its "Créative Technologie" positioning, CITROËN markets a range including a full-electric car as well as vehicles equipped with e-HDi micro-hybrid and Hybrid4 full hybrid technology. The brand's technological advance is also on show in the World Rally Championship, where it has amassed seven Constructors' titles. In addition, the Marque is innovating in services with the CITROËN MULTICITY mobility offering.
*submitted to the official results by the FIA